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JOY Drive

25 Feb 2025

Dr Ash Watson: Vibe Culture

Psychology, Society & Culture

You know that feeling when you walk into a room and something feels off? Or when you are having a great time and say, “We are vibing”?

We all use the word “vibe” to describe moods, energies and atmospheres, but can we study them?

Researchers are now investigating “vibe culture” to understand how we navigate social interactions, make decisions, and even how companies use vibes to market to us.

Guest: Dr Ash Watson, Scientia Fellow and Senior Lecturer at the University of New South Wales Sydney

Presenter: Warren Andrew

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