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On the Line

9 Jan 2012

On The Line – 05 January 2012

News & Politics, Society & Culture, TV & Film

LISTEN TO PODCAST NOW

With Midsumma 2012 just a week away, CEO Adam Lowe joins us in the studio to discuss how this year’s festival is coming together. With more events listed than ever before and a totally different marketing approach this year, Adam discusses why Midsumma’s push towards on-line marketing is strategically important. PLUS: Vascoe Myer joins us for his first entertainment report for 2012.

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