What’s the problem with the name Prosecco, Parmesan or Mozzarella?
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Podcast: Play in new window | Download (Duration: 9:23 — 12.9MB)
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Why does the EU want to stop us from using these well known product names? What else could we call them?
Guest: Steven Greenland, Professor in Marketing, Charles Darwin University
Presenter: Warren Andrew
Podcast: Play in new window | Download (Duration: 9:23 — 12.9MB)
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